#2 KING STATE
Brother-in-laws Tim McTague and Nate Young started King State after touring in bands for most of their lives. The idea behind King State is to give something back to Tampa, FL by providing a chill environment where people can drink coffee and have a beer.
King State’s brand identity is different from most coffee shops and fits the style of the owners. Throughout all their branding, King State does an excellent job of remaining consistent by thinking about the details of everything behind the brand. Everything from photos, merchandise, their website and their unique building structure, King State’s specific style is front and center.
King state offers more than just a chill place to drink coffee. They sell their own coffee and apparel in-store and online, and use leverage their consistent branding to increase those sales.